Items where Author is "Esterlita, Maria"
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Thesis
Esterlita, Maria (2018) Pengaruh acceptability, affordability, accessibility dan awareness terhadap purchase intention melalui consumer innovativeness pada calon pelanggan H&M di Surabaya. Masters thesis, Widya Mandala Catholic University Surabaya.
Esterlita, Maria (2016) Sikap konsumen Gramedia mengenai program CSR "Gramedia go green, no plastic bags today" di Gramedia Surabaya. Undergraduate thesis, Widya Mandala Catholic University Surabaya.