Items where Author is "Nugroho, Jessica"
Group by: Item Type | No Grouping
Number of items: 1.
Nugroho, Jessica (2011) Pengaruh persepsi harga, atribut produk, kesan kualitas dan citra merek terhadap keputusan perpindahan merek pada shampoo Sunsilk di Surabaya. Masters thesis, Widya Mandala Catholic University Surabaya.